.jpg&h=630&w=1200&q=75&v=20170226&c=1&w=350&resize=350,250&ssl=1 "WFA: APAC media inflation set to soar in 2025, 2026 | News")
WFA: APAC media inflation set to soar in 2025, 2026 | News
Media inflation in Asia Pacific is expected to rise in 2025 and accelerate in 2026, reflecting a global trend of ...
Thursday, December 12, 2024
Tag: WFA
.jpg&h=630&w=1200&q=75&v=20170226&c=1&w=350&resize=350,250&ssl=1 "80% of brands worried about agency use of gen AI, WFA survey finds | Data")
80% of brands worried about agency use of gen AI, WFA survey finds | Data
A study by the World Federation of Advertisers reveals that 63% of global brand owners are using generative AI in ...
.jpg&h=630&w=1200&q=75&v=20170226&c=1&w=350&resize=350,250&ssl=1 "Brand marketing procurement teams unhappy with their KPIs: WFA study | News")
Brand marketing procurement teams unhappy with their KPIs: WFA study | News
Source: WFA’s “Setting and delivering targets in marketing procurement” report, produced in partnership with Flock Associates. A recent study conducted ...
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