Streaming viewership surpassed broadcast and cable viewership for the first time in May 2025, reflecting a 71% increase in streaming over four years, while broadcast and cable dropped by 21% and 39%, respectively. Investors should consider The Trade Desk (NASDAQ: TTD), a Demand Side Platform for programmatic advertising, which stands to benefit from this significant shift in viewer habits.
Explain It To Me Like I’m 5: In May 2025, more people watched streaming shows than traditional TV for the first time, and now investors are looking to buy shares in companies like The Trade Desk that help businesses advertise online.
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