Breakfast cereals are popular in New Zealand due to their convenience and affordability, but registered dietitians Julia Sekula and Lily Henderson emphasize that true health benefits come from examining the nutritional information on the back of the box rather than front-of-pack claims. There is a wide variety of cereals available, ranging from whole grains to highly processed options, making it important for shoppers to identify healthier choices. A practical guideline for sugar content is to aim for less than 10g per 100g. Understanding these factors can help consumers make better dietary decisions.
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