Carlsberg serves up a fizz-free cocktail with its Britvic bid

Danish brewing giant Carlsberg has made a bid to acquire Britvic, the UK-based soft drinks company, in a move to diversify its portfolio. The bid, which is worth an estimated £6.8 billion, comes as Carlsberg aims to expand its presence in the non-alcoholic beverage market. This strategic move could potentially shake up the industry and create new opportunities for growth for both companies.

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