Some Canadian Jews are hesitant to identify as Zionists due to the negative connotations associated with the term, particularly following the October 7, 2023, Hamas attacks. A study by sociologist Robert Brym found that while 88% support Israel’s right to exist as a Jewish state, many avoid the label “Zionist” due to its pejorative shift in public discourse. The research highlights rising fears among the community amid ongoing anti-Israel protests and incidents in Canada. Brym attributes this trend to a combination of negative sentiment and uncertainty about views on Israel.
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