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The UK Government has urged online video sites like YouTube to promote more “high quality” content for children, focusing on informing them about the world and aiding mental and emotional development. Culture Secretary Lisa Nandy, a mother herself, emphasized the importance of quality content for children’s wellbeing and development, highlighting the need for tech companies to work with the Government to ensure children have easier access to such content. Ms Nandy’s efforts, including writing to video-sharing platforms, aim to improve the quality of content available to children online, in response to the increasing trend of children turning to platforms like YouTube for entertainment.
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