‘Britain is expensive, run-down and prejudiced’: The ad campaign aimed at driving away Albanian migrants

A government-funded advertising campaign, titled “Stories from Britain”, portrays the UK as expensive, run-down, and prejudiced in an effort to discourage Albanian migrants from coming to the country. The £3.75m-a-year project, funded by the Foreign Office, includes videos showing shops covered in graffiti and Albanian refugees complaining about the cost of living and prejudice they face. Critics have deemed the campaign a “costly failure”, with limited evidence of its effectiveness, prompting concerns about taxpayer money being spent on a campaign that talks down Britain.

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