Three big questions about the UFC's bombshell $7.7 billion deal with CBS and Paramount

The UFC has announced a new $7.7 billion broadcast rights deal with Paramount+ and CBS, effective in 2026, ending its pay-per-view model as all events will now be accessible for a single monthly fee. This shift will increase UFC’s revenue from approximately $550 million to $1.1 billion annually, benefiting fans but potentially impacting fighters’ earnings tied to pay-per-view sales.

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