Sony insists Xperia phones are ‘very important’ to it

CFO Lin Tao emphasized the significance of Sony’s Xperia phone brand during a recent financial presentation, despite its declining market presence, particularly in the US and Europe. The brand has faced challenges, including halting sales of the Xperia 1 VII due to defects and discontinuing the Xperia 5 line, raising doubts about its future relevance in Sony’s business strategy.

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