‘Please don’t ask for our commercials or how much we charge…’: Billionaire Nikhil Kamath’s team shares how to get featured in his ‘WTF is’ podcast, says ‘you can’t buy the boss’

Zerodha co-founder Nikhil Kamath’s team shared their process for selecting guests for the “WTF is” podcast, emphasizing that paying for a spot is not an option. Rachna Bhutoria from Kamath’s PR team outlined the criteria for guest selection, focusing on unique and valuable insights rather than commercial interests. The podcast has gained popularity, ranking as the ninth most popular podcast in India and being recognized as a top new and global video podcast on Spotify.

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