PHD wins $35 million Bosch China media account | News

Omnicom Media Group’s PHD China has secured the $35 million Bosch China media account from Carat, effective January 2025, with a focus on planning, buying, and executing integrated marketing campaigns for Bosch China’s corporate segment. This win follows recent successes including renewing the SAIC Volkswagen and Volkswagen Group accounts, as well as winning the Universal Beijing Resort account, while Bosch China deepens its technology partnership with Tencent Holdings in cloud computing and autonomous driving. Campaign has contacted Dentsu and PHD for a comment on the development.

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