Kia is crushing it in America, and sidestepping tariffs — for now

Kia America, a part of the Hyundai Motor Group, reported record sales in February with a mix of gas-powered and EV vehicles contributing to the success. The company’s strategy includes a focus on sustainable mobility, with plans to produce EVs in the US. Despite concerns about potential tariffs, Kia remains optimistic about growth due to its strong US presence and diverse product portfolio. The company recently unveiled new vehicles, including the EV4 sedan, aiming to attract new customers and expand sales. Overall, Kia is confident in its ability to continue growing and achieve another record year, despite potential economic challenges.

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