The BIG3, founded by Ice Cube, will shift to a location-based model in its eighth season, with teams representing cities including Los Angeles. The LA Riot, coached by former NBA player Nick Young, will aim to shake up the league with a bold identity. Ice Cube supports the team name, emphasizing its connection to the city’s resilience and spirit, and envisions the Riot as a community-focused, fan-friendly team that celebrates L.A.’s rich basketball history.
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