Gen Alpha’s Side Hustles and $11.3 Billion Spending Power

Americans, especially young entrepreneurs, are embracing side hustles to earn extra income, with 44% of millennials and 48% of Gen Z already involved. Surprisingly, Gen Alpha, aged 1-14, are also joining the trend, with 69% planning or starting side hustles for financial security, according to Acorns’ report. Parents play a role in shaping their children’s financial habits, with 63% of kids hearing about money often and learning important money management skills from a young age.

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