Ecommerce companies and online sellers in India are anticipating a record-breaking festive season with an estimated $12 billion worth of merchandise to be shipped to consumers, a 23% increase from last year’s $9.7 billion, according to The Economic Times. The burgeoning segment of quick commerce is expected to contribute $1 billion in gross merchandise sales, showcasing the industry’s commitment to rapid deliveries for a seamless shopping experience. The market research firm Datum Intelligence’s report highlights the significant growth and potential of the ecommerce sector in India, with a focus on meeting consumer demands during the upcoming festive season.
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