Digital marketing head Alice Au exits Wharf Hotels | News

Alice Au, group director of digital marketing at Wharf Hotels, has resigned after leading the digital marketing strategy for Niccolo and Marco Polo Hotels, focusing on omnichannel marketing and AI integration. She spearheaded the digital infrastructure overhaul, launching new websites and integrating platforms like WeChat and Alipay to expand market reach. Au’s departure has not disclosed her next career move, following her previous roles at DFS Group and Sino Hotels, where she implemented innovative digital initiatives and established an internal AI knowledge-sharing community at Wharf Hotels.

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