Cult favourite car brand to BRING BACK model 40 years after it was discontinued as part of ambitious ‘revival strategy’

Lancia, a cult favourite car brand, has announced the return of the Gamma model, discontinued 40 years ago, as part of an ambitious revival strategy. The new flagship motor will incorporate elements from Stellantis and the upcoming Peugeot 3008, featuring options for combustion and electric powertrains. Little is known about the design, but reports suggest a sleek, rakish mid-sized crossover. The brand also plans to release an all-electric hot hatchback, the Ypsilon HF, with 237 bhp and a return of the iconic HF badge. Lancia will take the Ypsilon HF to the World Rally stage in 2025, showcasing their rally heritage.

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