Creative Minds: Harshmeet Kohli on dedicating a year to dating for ‘art’s sake’ | Advertising

Harshmeet Kohli, originally from New Delhi, India, has lived and worked in both New Delhi and Singapore. Currently serving as the Creative Lead at Lenskart International in Singapore, she has held various art director roles at agencies like We Are Social and Grey. Harshmeet’s creative journey began as a child and evolved through a fine arts degree, leading her to a successful career in advertising. Known for her quirky and effective campaigns, she finds inspiration in projects like the ‘Never Say No to Panda’ series and Burger King’s ‘Even More Confusing Times’. A lover of calm moments amidst creative chaos, Harshmeet reflects on her childhood dreams of being a space scientist and offers advice to her younger self while enjoying TV shows like What We Do in the Shadows and films like The Bear.

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