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Home World Canada

Competition Bureau clarifies greenwashing rules expectations

23 December 2024
in Canada
0
Competition Bureau clarifies greenwashing rules expectations
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The Competition Bureau released draft guidelines clarifying expectations around new greenwashing rules, focusing on environmental claims for promotional purposes and the need for proper substantiation. Businesses must prove claims on environmental benefits are based on adequate testing and internationally recognized methodology, with future claims requiring concrete, realistic plans. The bureau will exercise enforcement discretion and not hold liable for breaches before the law’s implementation.

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Tags: bureauclarifiescompetitionexpectationsGreenwashingrules
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