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Home World Canada

AI Adoption in Telecoms Raises Concerns Among Call Centre Agents

8 May 2026
in Canada
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Some call centre agents at Telus, a major Canadian telecommunications company, are expressing fears about job security as the company increasingly integrates artificial intelligence (AI) tools into its operations. A long-time employee from British Columbia has shared concerns about a new requirement to utilize an AI “co-pilot” during customer retention calls, which she feels may ultimately lead to job displacement. In an internal email to staff, Telus indicated that agents are expected to employ this AI assistant for all retention calls, prompting worries among employees about their future roles. The union representing Telus workers has raised these anxieties in a recent House of Commons meeting, calling for government oversight on AI usage in the industry, especially as the sector has already seen significant job losses due to automation and offshoring.

Why It Matters

The rise of AI in the telecommunications sector reflects a broader trend of automation affecting various industries globally. According to Unifor, approximately 20,000 jobs in Canadian telecommunications have been lost over the last decade due to these changes. As companies like Telus adopt AI technologies, concerns around job security and the nature of work intensify, prompting labor unions to advocate for protective measures. The ongoing shift toward AI assistance in customer service roles raises key questions about workforce displacement and the responsibilities of corporations to their employees in an era of rapid technological advancement.

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Tags: AdoptionagentsamongCallCentreConcernsRaisestelecoms
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