Lyric Waiwiri-Smith gained an ‘economic education’ at prime minister Christopher Luxon’s Bloomberg Address, where he announced the possibility of a four-year government term to be decided by referendum. The address, held at Auckland’s Park Hyatt, primarily focused on business topics, with Luxon speaking to a crowd of businesspeople for 58 minutes before revealing the new information about the potential government term extension.
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Kantar Ad Impact Award’s 2024 Supreme Winner revealed
2024 was a year where local heroes shined, with nine Kantar Ad Impact Award monthly winners being from Kiwi brands. These ads showcased emotional storytelling, humor, and authentic insights, resonating with the local market and driving brand equity and sales. Wonky Box's 'The Wonky Box Why' took home the Supreme Ad Impact Award for its sustainable and engaging marketing, promoting food waste reduction and local agriculture. Other notable mentions include Pak'nSave's 'No Loyalty Cards' and...
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