In 2025, Apple faces significant challenges including tariffs from President Trump, potential loss of its $20 billion deal with Google as the default search engine, and a court ruling impacting its App Store revenue. The tariffs could raise product prices and reduce demand, while the court’s decision allows developers to bypass App Store fees, threatening Apple’s revenue stream. Despite these hurdles, Apple remains a dominant player, led by CEO Tim Cook, as it navigates these turbulent waters.
