Alibaba appoints Jiang Fan its new e-commerce chief in an overhaul of the struggling business; Jiang was demoted in 2020 after allegations of improper conduct (Bloomberg)

Alibaba has appointed Jiang Fan as its new e-commerce chief as part of a reorganization effort to revive the struggling business, with Jiang now overseeing the entire commerce unit following his demotion in 2020 due to allegations of improper conduct. As the international chief, Jiang will become one of the company’s most powerful executives, taking on a significant role in leading Alibaba’s e-commerce operations. The move signals Alibaba’s commitment to strengthening its e-commerce division under Jiang’s leadership despite past setbacks.

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