AFLW stars urge officials to take short term pain for long term gain in the face of massive losses

Melbourne premiership star Kate Hore believes that continued investment in the AFLW will yield long-term benefits, despite the league facing significant financial losses and declining viewership as it enters its 10th season. Hore emphasizes the competition’s improving standards due to the influx of young talent and recent sponsorships, highlighting a promising future for women’s football.