NBA ratings have dropped significantly in the early weeks of the season, with a 28 percent decrease on ESPN compared to the previous year and the Boston Celtics-Dallas Mavericks Finals marking a three-year low in viewership. Commissioner Adam Silver attributed the decline to competition from the World Series and the presidential election, rather than the quality of play on the court. Despite the dip, Silver remains optimistic about the league’s future reach through social media and upcoming streaming partnerships.
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