Wind is powering the digital out-of-home campaign for The Southerly, a luxury whisky-infused manuka honey brand, with Lumo billboard sites curating to target audiences and integrating weather data to upweight ads when the wind blows from the south. Creative agencies Hello and Marx Design have collaborated to bring the brand to life, highlighting the product’s uniqueness and the country’s best offerings, as Lumo CEO Phil Clemas praises the innovative use of screens. The campaign, live across various platforms, showcases the team’s dedication and talent in launching The Southerly brand successfully.
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Auckland entertainer accused of raping and grooming underage girl breaks silence
An Auckland entertainer has denied allegations of raping and grooming a girl, expressing he is "devastated, deeply shaken and utterly shocked." The police have charged him with multiple counts of rape, unlawful sexual connection, and related offenses, while his lawyer has requested name suppression due to significant personal consequences. Want More Context? 🔎
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