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As the European automotive market contracts and competition rises in China, Volkswagen has highlighted potential growth in the US, but Donald Trump’s tariffs, notably a 25% import levy, have hindered this optimism. Analysts predict a significant reduction in US car sales, with up to 1.2 million fewer vehicles expected next year, impacting not only VW but also other German automakers, who may face costs between $2 billion and $4 billion. Executives from major carmakers, including VW and Mercedes-Benz, have sought to address these trade tensions directly with the Trump administration, emphasizing their substantial US manufacturing presence.
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