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The minds behind EA Sports FC, NBA 2K, Madden soundtracks seek music from everywhere but the obvious

1 November 2024
in Sports
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The minds behind EA Sports FC, NBA 2K, Madden soundtracks seek music from everywhere but the obvious
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In his pursuit of the next great sports video game soundtrack, Steve Schnur discovers Lola Young’s music on social media in the middle of the night, leading to her inclusion in EA Sports FC 25. Schnur and his team at Electronic Arts curate a diverse collection of tracks for games like Madden and FIFA by seeking out emerging artists globally, with the goal of defining the sound of the sport for the future. The pressure of creating playlists that will be heard millions of times, as well as the responsibility of shaping the musical experience of virtual sports games, drives Schnur and his counterparts to focus on introducing new sounds and creating a future-facing soundtrack for gamers.

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🪄 Creating a simple explanation...

Tags: MaddenmindsmusicNBAObviousseeksoundtracksSports
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