Premier Roger Cook expressed distress over his likeness being used in an AI deepfake video promoting a fraudulent investment scheme, urging the public to be cautious of scams. The Government does not endorse any investment schemes, and Consumer Protection WA has issued a warning about the video claiming government endorsement. Cook emphasized the need for skepticism towards such content and highlighted the dangers of advanced technology in creating deception. This incident reflects a growing trend of using public figures’ images in scams, affecting others like Prime Minister Anthony Albanese.






