Lidl will tour the UK this winter with a festive Christmas cola truck, featuring its own Freeway cola label, alongside Coca-Cola’s tour. The 20-metre truck will visit nine cities from November 14 to December 1, offering 2,000 present boxes filled with items from Lidl’s “middle aisle” to lucky shoppers on a first come, first served basis. Additionally, the retailer plans to give away £100 of food shops and festive food to winning customers during the tour.
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The EU doesn’t need a deal with Trump
Ursula von der Leyen is meeting Donald Trump in Scotland to discuss trade as tariff deadlines approach, drawing insights from her recent summits with Japan and China. The article argues that the EU should not concede to US pressures, highlighting the unpredictable nature of Trump's negotiations and suggesting that both the US and EU have more to lose than appears. Want More Context? 🔎
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