Hisense, known for budget-friendly electronics, showcased its high-end capabilities at CES 2025, introducing a new massive product. The company has appointed Sarah Larsen as Chief Marketing Officer and James Fishler as Chief Commercial Officer, aiming to enhance its brand presence ahead of a milestone 2026. Their presentation, livestreamed on January 5 at 1 PM ET, will highlight innovations in appliances, HVAC, and the emerging RGB TV space, particularly focusing on mini and micro LED technologies. Expectations are high for potentially affordable options in a competitive market.
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