From Drake in pink to ‘Blokecore’: How football shirts became fashionable

Football shirts, once worn by players and fans, have now become a popular item at British music festivals and a source of inspiration for fashion houses. The mainstream shift occurred during the 2010s, with notable moments like Drake sporting a pink away shirt from the 2015-16 season. This trend highlights the cultural significance and versatility of football shirts beyond the sports arena.

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