Chocflation: Easter eggs are getting smaller and more expensive as costs soar

Easter eggs from big brands like Cadbury, Mars, and Terry’s are becoming more expensive, with some prices rising by up to 50% while sizes shrink, as found by consumer website Which?. For example, Terry’s chocolate orange mini eggs at Lidl increased from 99p to £1.35 in one year, with the package size shrinking to 70g, resulting in a 56% price increase per 100g. Other supermarkets like Asda, Sainsbury’s, and Tesco also saw price hikes, with Tesco’s Twix white chocolate Easter egg going up from £5 to £6 while shrinking from 316g to 258g, marking a 47% increase in unit price.

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