Brett Colliver, originally from Esperance, Australia, has lived and worked in various cities including Perth, Melbourne, and Auckland. Currently serving as the Chief Creative Officer at Dentsu New Zealand, he has held creative roles at top advertising agencies such as DDB New Zealand and Colenso BBDO. Colliver’s career in advertising was inspired by the emphasis on ideas in design, leading him to transition from graphic design to advertising. With a successful campaign like Aid Aisle under his belt, he credits influences like José González and finds inspiration in exploring diverse sources.
Full Article
Puma’s new boss takes helm trailing Adidas and a recovering Nike
Puma's leadership has aimed to elevate the brand's image for over two years, focusing on making its sneakers and apparel more aspirational. However, new CEO Arthur Hoeld has indicated that the brand is now perceived as cheap, suggesting a disconnect between the company's goals and public perception. Want More Context? 🔎
Read more