Father Moses McPherson, a priest in the Russian Orthodox Church Outside Russia (ROCOR) in Texas, promotes a form of traditional masculinity that has resonated with many young men, leading to a tripling of his congregation in 18 months. His online presence, where he shares weightlifting videos and challenges modern gender norms, has attracted numerous converts, particularly during the pandemic. As Orthodox Christianity, a conservative faith with deep-rooted traditions, experiences a resurgence, many men are drawn to its community and values, emphasizing family and religious education over contemporary societal expectations.