The pandemic in Singapore forced businesses to prioritize social media as a crucial outreach strategy, with over 4.7 million social media users in 2020. To increase organic reach, businesses should focus on key platforms, optimize their profiles, trendjack for relevant content, post evergreen material, and prioritize quality over quantity in their posts to engage effectively with their audience and navigate business growth successfully.
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Puma’s new boss takes helm trailing Adidas and a recovering Nike
Puma's leadership has aimed to elevate the brand's image for over two years, focusing on making its sneakers and apparel more aspirational. However, new CEO Arthur Hoeld has indicated that the brand is now perceived as cheap, suggesting a disconnect between the company's goals and public perception. Want More Context? 🔎
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