Deliveroo apologises over creepy Valentine’s Day stunt

Your support enables The Independent to report on critical issues like reproductive rights, climate change, and Big Tech, with a commitment to unbiased journalism accessible to all. Deliveroo faced backlash for a Valentine’s Day campaign involving misleading handwritten cards that turned out to be marketing promotions, prompting an apology and a review of their processes. In addition to the controversial cards, Deliveroo also offered a free sommelier service for Valentine’s Day customers in select cities, providing wine pairings curated by a TikTok wine expert.

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