World Rugby’s Nations Championship, aimed at increasing fan engagement and revenue, is set to launch this year, though skepticism surrounds its potential success. France is sending a weakened squad for the opening match in New Zealand, while Fiji will host its “home” games in the UK, which may favor Six Nations teams. The initiative has been promoted as a way to attract new fans and boost broadcasting and sponsorship revenue, but doubts linger among rugby leaders about its viability.
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