Residents in the community have accepted the council’s apology for the recent miscommunication and are eager to resume talks. The council has promised to be more transparent in the future to avoid similar misunderstandings. Both parties are looking forward to moving forward and working together for the betterment of the neighborhood.
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GroupM explores the future of influencer marketing in Aotearoa
GroupM New Zealand recently hosted an event in Auckland with TikTok to explore the future of influencer marketing, featuring insights from Goat and agencies like EssenceMediacom and Mindshare. The event delved into the growing creator landscape, showcasing strategies for advertisers to leverage influencer content across platforms to drive business outcomes. GroupM also introduced Goat Extend, a solution for extending influencer content reach omnichannel, and discussed the evolving nature of influencer marketing with industry experts and...
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