- Myth: Email marketing is dead. In reality, email marketing continues to be one of the most effective tools for businesses to reach their target audience and drive sales.
- Myth: More emails equal more success. Sending too many emails can actually lead to email fatigue among subscribers and cause them to unsubscribe or mark your emails as spam.
- Myth: Buying email lists is a quick way to grow your subscriber base. Purchased email lists often contain outdated or unverified contacts, leading to low engagement rates and potential damage to your sender reputation.