Microsoft Moves F1 Sponsorship from Alpine to Mercedes

Mercedes has secured a multi-year partnership with Microsoft, set to begin in the 2026 season. This deal marks a shift for Microsoft, which previously sponsored the Alpine team since 2012 when it was known as Lotus, ending its association after the 2025 season. The Microsoft logo will feature prominently on the Mercedes car, specifically on the airbox and the front wing endplates. This collaboration highlights a significant change in sponsorship dynamics within Formula 1.

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