The European Commission’s recent €700 million fine against tech giants Apple and Meta has been criticized as insufficient, described as merely a “slap on the wrist.” Under the Digital Markets Act, designated “gatekeepers” like Apple and Meta face obligations to ensure fair competition; Apple was penalized for restricting developers’ ability to bypass its App Store fees, while Meta was fined for coercing users into consenting to data usage or paying to avoid ads. This situation reflects a missed opportunity for the EU to impose more substantial penalties on these companies.