Shein is contemplating shifting its planned stock market listing from London to Hong Kong after facing regulatory challenges and geopolitical tensions. Initial plans for a New York IPO were altered due to SEC rejections, leading to a focus on the UK, but disagreements over risk disclosures related to its supply chain in Xinjiang complicated matters. Now, with rising scrutiny and potential tariff impacts, Shein’s move towards Hong Kong may represent a strategic pivot amid ongoing pressures in both US and European markets.