Chery, China’s largest vehicle exporter, has returned to Australia in 2023 with a factory-backed operation, introducing the Omoda Jaecoo brand featuring the Jaecoo J8 SUV. The J8, a flagship model, is designed for five passengers, competing with vehicles like the Subaru Outback and Mazda CX-70, and is priced competitively against mid-range SUVs. Its interior is noted for its stylish design and quality materials, offering features like ambient lighting and a fragrance system, highlighting a significant step in Chery’s presence in the Australian market.